How You ACTUALLY.. should be starting an IPGA Agency...

Sup Brother.

Buckle up because this is the last "How to start an IPGA" post you'll ever need.

I'm here to guide you through the essentials, and by the end of this,

You'll be armed with the knowledge to kickstart your IPGA journey.

The Basics: Understanding the Model

IPGA is like an SMMA, but with less competition, meaning more demand than supply.

The golden rule here is simple: if you have more supply, you can charge more money.

So, why IPGA? It's all about creating info products for influencers who haven't fully monetized their massive audiences,

those with Multiple Thousands of followers.

You're essentially creating paid products for them,

Sharing a percentage of the revenue you generate for your client.

Getting Leads: The Outreach Strategy

To get leads, don't waste time sending emails manually.

Automate the process.

Instagram or LinkedIn are your go-to channels,

As most influencers are active there.

Automate your cold emails and DMs. And hey, don't forget the power of building your own audience.

Leverage your content on multiple platforms to attract leads.

Building Your Brand Over a Business

This is the golden era of personal branding.

People buy from people, not faceless businesses.

Start by educating your audience through short-form content.

For instance, dive into why influencers need to monetize their audience.

Build a content funnel that progressively educates viewers, leading them to understand the value you bring.

Leveraging Your Time: Booking Meetings Smartly

Time is money, so use it wisely.

Instead of sending 200 emails a day, use leverage.

Appoint a closer and an appointment setter.

Pay them a percentage of the sale – a win-win for everyone.

Remember, success is a multiplayer game. You can't do everything alone.

Look for talent on platforms like Upwork and Discord.

Tools and Automation

Leverage AI tools.

Use Loom for video recording, Growman for lead generation, AutoThread AI for Twitter thread creation, and Snov.io for outreach.

These tools will streamline your processes and give you more time to focus on growing your business.

Personal Branding Funnel

Your personal brand is your secret weapon.

Provide free content, build a free community, connect one-on-one, and offer coaching.

se testimonials to create a buzz, and pitch your paid community to those in your free community.

Link paid community members to exclusive one-on-one coaching.

Rinse and repeat.

Scaling Up

As you grow, reinvest your earnings into hiring.

Build a team for content creation – scriptwriters, video editors, and thumbnail designers.

This is how you scale both your personal brand and your business.

What's Next?

In the next post we'll delve into the technical aspects – marketing funnels, service delivery, and the nitty-gritty details.

Stay tuned for the next chapter of your journey! 🚀

Thanks!
Shaurya